S.A. Croped

Credit: Falling Walls Lab 2016


Safa’a AbuJarour

Passionate Researcher
Public Speaker
CEO and Co-Founder

           – Social Media Marketing
           – Refugee Integration and Social Inclusion

and a proud mother doing her PhD with a baby 🙂

Research Interests

  • Digital Integration: The Use of Technology/ICT by Refugees and Migrants 
  • Social Media Use
  • E-Learning and Open Education
  • Grounded Theory and Qualitative Research Methods
  • Information and Communication Technology for Development (ICT4D)
  • Social Inclusion through ICT
  • Social Media Marketing/Social Media Campaigns
  • Cultural Differences in the Digital Age

Activities and Services

I’m actively engaged in different activities and transfers. To schedule an activity with me, please get in touch with me.

Here is an excerpt of such activities:

  • Guest speaker in events and workshops
  • Presentations and keynotes
  • Participation in interviews and media presence
  • Serving as a visiting lecturer
  • Selection committee and jury membership
  • Collaboration on national and international projects
  • Consultation on different topics for private, business, and governmental sectors
Play Video

Credit: Student Team Digital_Fempower – University of Potsdam

Recent News
Submit Your Paper at ECIS 2020, Track: Digital Inclusion in Education, Work, and Society,
Paper submission deadline: 29 November Track Description: Recent developments in digital technology have been reshaping almost all aspects of our
Read more.
Research Presentation for an International Journalist Delegation
On Friday, 8th of November 2019, 15 international journalists from the field of science and research visited the Weizenbaum Institute
Read more.
Kicking-off the New Semester with the Seminar of Online and Social Media Marketing
At the University of Potsdam, Chair of Social Media and Data Science, I offer our Master Level students a seminar
Read more.